Throughout his career, Jose Gomez has blended entrepreneurship with creativity. After founding and selling a skateboard clothing firm, he discovered a passion for motion graphics and animation. He then started his own creative production company, Shilo, then joined Reel FX to form ATK PLN, a company specialized in design, animation and live-action.
Jose presents some interesting points on the modern motion graphics and commercials industry. He reveals how the prevalence of software has made it easier to create great visuals but harder to stand out and how he sees commercials evolving alongside live streamed media. There’s also a neat final-act twist as Jose and Chris work out where they’ve met before.
Links:
Scion xD Explosion Commercial on YouTube>
How Sweater Porn Transformed Me Into a Creative Director >
