I think a lot of us have tried making behind-the-scenes content right after a project has been done. And you realize that oh wait, I actually need to redo the whole project almost all over just to get the right shot.
In every project, we try to stick to our principles. And these principles are ensuring that the final image is artistic and iconic. By artistic, we mean that we have this goal to represent architecture in a real-world setting, using realistic textures, photography, scans, and everything that makes the image look convincing. On the other hand, we always try to go for iconic shots that are immediately recognizable by the viewer. So we usually do these tiny drafts to check if this image is working in terms of lighting, composition, and colors.
Projects will never be perfect. I'm ripping mine apart all the time, and I wish I had more time to do that. Or I wish I had time away from that and gone back to it and then looked at it again. And then I go, oh now I can see what is wrong with it. There's always a rest time in between projects as well. You go back and think, oh, I could have done that better. Or I wish I did that before it went public.
The weirdest, most out-of-the-box, and unexpected project that we've worked on in the last decade is the collaboration with the electronic music artist Gryffin. The opportunity came knocking when we received an email asking to see if we wanted to collaborate. Obviously, we weren’t going to say no. So we jumped at the opportunity, and we've had one of the most artistically and creatively satisfactory relationships and experiences working on this project, culminating in some of the best work we've ever done.
In my private time, it's all about reinforcing fundamentals and working on my mind's eye. Aside from getting better at 3ds Max, I think it’s important to be complete as a person. You need to grow as a person, develop and work on yourself physically and mentally. You should read and travel more. That's fundamental. That's how you find inspiration.
